Rick and Lori Lite started helping other authors become successful at selling books after experiencing what it was like to use a traditional publisher. After being published by Simon & Schuster and Scholastic, they quickly realized that most publishers do not provide enough book marketing services, and rely on the author to sell books. They knew that they were going to be responsible for their success and that’s precisely what they did for their publishing business Stress Free Kids!
In 2003 Rick took time away from his corporate job to self-publish, market and distribute Lori’s titles. Lori focused on growing and implementing social media as an engaging, interactive marketing tool. Together they developed and rolled out a comprehensive and successful book marketing strategy that helped create awareness for their work, recognition for Lori as a leader in her genre, and pushed their publishing company to new levels.
Much of their success is due to a relentless focus on creative book marketing, developing long-term relationships with distributors, resellers and customers, and focusing on growing their target market using every tool available. They expanded their market even further by negotiating international licensing rights with several overseas publishers.
Lori is recognized as a Top 5% Social Media Influencer, award-winning author, parenting expert, and Shark Tank entrepreneur.
Rick has accumulated vast and detailed knowledge of publishing, book and product marketing, and global distribution. His expertise and experience with online selling, especially with Amazon is unsurpassed. Rick’s involvement with Amazon’s programs, customer service, fulfillment, selling, and advertising are invaluable.
Stress Free Book Marketing will personalize your experience and create the right publishing, marketing and distribution solutions for you!
Experience what it’s like to work with a reliable, successful and affordable high integrity publisher and book marketer.