Blog, articles and information on how to self-publish a book or CD title.

October 26, 2019
starting an author podcast

Starting an Author Podcast

Several clients have recently asked me about starting an author podcast. My response, in the form of a question, was why? Although the answers vary, most authors were looking for a way to reach a larger audience, create authority, and […]
September 26, 2019
cause marketing

Cause Marketing for Authors

For a long time, marketing campaigns were solely about the conversion of the consumer to buy into a product or service to build the company’s bottom line. As the target markets transition to “conscious consumption” those same companies are transitioning […]
August 6, 2019
proven book marketing strategies

7 Proven Book Marketing Strategies

With so many authors publishing books, there has been a surge in marketing advice either through articles on the internet or new services emerging. Proven book marketing strategies get drowned out when so many people are screaming. The result is […]
June 3, 2019
publishing with Ingram and KDP

Publishing with IngramSpark and KDP

As an author, your job is multifaceted. Writing the book was only half the challenge. Once you have a completed, and edited, manuscript in hand, there is still much to do. For those who choose to self-publish, there is still […]