Email marketing is a strategy where a company or individual sends information or promotions through email with the hope of developing a relationship with potential customers. It’s the first step in building trust with an individual and converting them into […]
Indie publishing is a term used interchangeably with small press, independent press, and self-published. Over time it has come to be used for anything that is not traditional press or, more specifically, one of the top five publishers in the […]
Not a week goes by without an author asking what can they do to sell more books. My response by way of a question is, “What have you done to put yourself in a position to sell more books?” I’m […]
With so many people under stay-at-home-orders and children learning from home, now is a perfect time for authors to focus on their work, update their marketing plan and tastefully promote their books. If done correctly and with care and compassion, […]