Writing a powerful book description is one of the most critical components in the process of setting your book up for success. After a reader is drawn to your cover, the next step in evaluating your book is reading the description. If the cover creates an emotion that pulls them in, the description has to create a buying response.
Authors are tasked with creating a description that not only highlights relevant points in their book but also connects with the reader on an emotional level. A successful description will capture the reader’s attention in the first two sentences. Include plot points and intriguing information to raise your book’s “purchasing power.”
If you write a compelling book description, chances are readers will not only buy your book, but they will write positive reviews about your book. That is exactly where you want to be with writing a powerful book description. Feel free to comment and share this post with other authors.
Rick Lite of Stress Free Book Marketing, stands at the forefront of the ever-changing book industry. He is a seasoned book marketing professional with over 13 years of experience in the industry. Rick’s expertise comes from tirelessly working on new and innovative ways to market his own books and CDs with his company and parent company, Stress Free Kids. Embracing the core values of integrity, innovation, and growth, Rick works closely with authors to create custom, robust book marketing programs. His easy-going manner provides “stress-free” support and comfort to authors going through the book marketing process for the first time. Rick is quick to share his knowledge and “insider tips” for a successful marketing campaign that will lead to increased exposure, awareness and most importantly, sales.