Blog, articles and information on how to self-publish a book or CD title.

September 26, 2019
cause marketing

Cause Marketing for Authors

For a long time, marketing campaigns were solely about the conversion of the consumer to buy into a product or service to build the company’s bottom line. As the target markets transition to “conscious consumption” those same companies are transitioning […]
August 6, 2019
proven book marketing strategies

7 Proven Book Marketing Strategies

With so many authors publishing books, there has been a surge in marketing advice either through articles on the internet or new services emerging. Proven book marketing strategies get drowned out when so many people are screaming. The result is […]
June 3, 2019
publishing with Ingram and KDP

Publishing with IngramSpark and KDP

As an author, your job is multifaceted. Writing the book was only half the challenge. Once you have a completed, and edited, manuscript in hand, there is still much to do. For those who choose to self-publish, there is still […]
April 25, 2019
Using Goodreads

7 Reasons Authors Should Be Using Goodreads

If you are an author, you should be using Goodreads. I know, the thought of adding another marketing to-do item to your already taxed schedule is frustrating. After all, you didn’t become a writer so that you could spend all […]