The Indie Advanced Package is for the author who wants a robust marketing program covering the proven strategies necessary to become a successful author. Even though we do the heavy lifting, the author needs to be an active participant in helping to become successful.
After discussing your marketing plan and goals, we will create a timeline that will list out all the appropriate and available book marketing strategies for today’s successful author. This custom timeline will be used as a guide throughout the project, ensuring that we are always focusing on implementing the right strategy at the right time. By doing this, we are giving your project the best chance of success.
SETTING UP THE AUTHOR PLATFORM
We will focus on building a solid foundation to layer your marketing strategy. The following tools will build this foundation.
AUTHOR WEBSITE – We will make sure your current website is the hub for all online activity by evaluating the current setup, branding, blogging strategy, content, SEO, and speed. If improvements are needed, we will provide you with written feedback. If you do not have a website, we can recommend a company who will build an affordable author website with the necessary features.
ONLINE OPTIMIZATION – We will make sure that your book is properly displayed with online retailers, including Amazon, Barnes & Noble, Goodreads, Waterstones in the UK, Booktopica in AU and independent bookstores. If we need to enhance your book’s metadata, we will help you do so. We will also set up all the available features on Amazon to include browse categories, Author Central, and discuss their selling/advertising programs.
BOOK REVIEWS – We will submit your book to our extensive list of book bloggers, industry review companies, newspapers, magazines, and industry influencers. The other segment of reviews is customer reviews, and we will reach out to our growing network of book clubs and reading groups who will purchase your book, become verified and then write an honest review and post that reviews on 5 industry reseller sites.
SOCIAL MEDIA – A big part of the Author Platform is knowing how to use social media to create awareness and build a following of readers interested in your book and message. We will make sure that you are taking advantage of this powerful strategy by helping you set up the appropriate platforms, understand what and when to post, and how to engage with others. We will provide sample posts and will use our social platforms to promote your book. We will also help you take advantage of other platforms like YouTube and Goodreads.
We want your book to be found through generic or targeted searches and will make you aware of the appropriate opportunities to do this. These can include eBook promotions, author interviews, local media attention, advertising opportunities, book giveaways, and content creation that is sharable and will allow for your book to be found. Each of these strategies can stand on its own; however, some can be combined for a more significant impact.
Much of the advice out there is one-size-fits-all and often misses the mark. We cut through the noise and offer clear, practical guidance grounded in proven industry practices, so you can focus on what truly works to publish and market your book and move toward your goals. Let’s start with a conversation.
© All Rights Reserved stressfreebookmarketing 2025