August 6, 2019
proven book marketing strategies

7 Proven Book Marketing Strategies

With so many authors publishing books, there has been a surge in marketing advice either through articles on the internet or new services emerging. Proven book marketing strategies get drowned out when so many people are screaming. The result is […]
October 18, 2018
building local awareness

6 Strategies for Building Local Awareness for Your Book

Part of an author’s responsibility is to promote their book any way they can. Building local awareness for your book is a strategy that you can easily overlook if you are too focused on social media, blogging and other online […]
June 18, 2018
combine press release

Author’s Press Release: Is it Still Relevant?

An author’s press release has been part of the marketing strategy of publishing a new book for many years. However, with thousands of books being published every day the release of a book alone is not newsworthy. So, with the […]
March 27, 2018
Free Books Hurt Authors

4 Reasons Why Free Books Hurt Authors

During the last 15 years, the book industry has gone through a lot of change. First-time authors are self-publishing in record numbers. Print on demand has been a shot in the arm for indie authors. The big chain bookstores have […]