The process of writing a book should be complemented by a book marketing plan that incorporates several factors when being designed. The author’s writing style, genre and the ability to be actively involved in the marketing process are just a few components that will dictate how the plan should be constructed and then implemented.
Writing a book marketing plan will give you a vision of where you need to go and help you avoid being side-tracked and making mistakes along the way. It’s an essential part of the success of an author. Remember, you don’t have to do it all yourself. There are very talented, passionate and successful people that can help.
Rick Lite of Stress Free Book Marketing, stands at the forefront of the ever-changing book industry. He is a seasoned book marketing professional with over 13 years of experience in the industry. Rick’s expertise comes from tirelessly working on new and innovative ways to market his own books and CDs with his company and parent company, Stress Free Kids. Embracing the core values of integrity, innovation, and growth, Rick works closely with authors to create custom, robust book marketing programs. His easy-going manner provides “stress-free” support and comfort to authors going through the book marketing process for the first time. Rick is quick to share his knowledge and “insider tips” for a successful marketing campaign that will lead to increased exposure, awareness and most importantly, sales.