Unlocking the Doors to Public and School Libraries: Best Ways to Get Your Books In

Public and school libraries serve as vital hubs of knowledge, inspiration, and education for communities and schools. If you’re an author you might wonder how to get your books onto their shelves. In this article, we’ll explore the best strategies to ensure your books find a place in these institutions.

Establish a Strong Online Presence

In today’s digital age, having a robust online presence is crucial. This includes having a well-designed author website and active social media profiles. Libraries often research potential additions to their collections, and a compelling online presence can make your work more appealing.

Connect with Librarians

Reach out to local librarians and start a dialogue about your book. They can provide valuable insights into what types of books are in demand, which can help you tailor your pitch to their specific needs. Building a personal relationship with librarians can go a long way in getting your books into their libraries. The librarian will be a wealth of knowledge and provide feedback on your approach. Most libraries can’t accept every book presented to them but if you have a pitch together you will be taken seriously.

Develop a Compelling Pitch

Create a concise and compelling pitch that highlights the unique aspects of your book. Explain why it would be a valuable addition to the library’s collection, emphasizing its relevance and appeal to the library’s target audience. Do this for all venues you plan on attending.

Utilize Distribution Services

There are several organizations and distributors that libraries rely on to acquire new books. Make use of these platforms to increase your chances of getting your book on library shelves:

Baker & Taylor: One of the largest book and media distributors, it serves thousands of libraries worldwide.

Follett School Services: From a wide selection of materials found on Titlewave® to specialized services, Follett can help make your library a center for learning and discovery.

Ingram Content Group: Offers distribution services to both libraries and retailers, helping your book reach a wider audience.

OverDrive: Specializes in digital content delivery to libraries, making it an excellent choice if you’re promoting e-books.

Participate in Local Book Fairs and Festivals

Engaging with your local literary community is an effective way to promote your book. Attend book fairs, festivals, and author events in your area. These gatherings provide opportunities to meet librarians, build connections, and showcase your work.

Promote Reviews and Awards

Positive reviews and awards can be powerful tools in your quest to get your book into libraries. Encourage your readers to leave reviews on platforms like Goodreads and Amazon. If your book receives any awards or recognitions, make sure to highlight them in your pitch to libraries.

Offer Author Visits and Workshops

Many libraries appreciate when authors are willing to engage with their patrons. Offer to conduct author visits, book readings, or writing workshops at the library. Such activities not only enrich the library’s programs but also increase the visibility of your work.

Donations and Sponsorships

Consider donating a few copies of your book to the library. While this might not guarantee a spot on the shelf, it’s a generous gesture that librarians may appreciate. You can also explore sponsorship opportunities, such as sponsoring a book club or a reading corner in the library, which can lead to increased visibility.

Be Patient and Persistent

Getting your book into libraries can be a time-consuming process. Librarians receive numerous requests, and their budgets and shelf space are limited. Be patient and persistent in your efforts, but always maintain a respectful and professional approach.

Conclusion

Getting your books into public and school libraries is a rewarding journey that requires a combination of digital marketing, personal connections, and persistence. By developing a strong online presence, connecting with librarians, utilizing distribution services, and actively participating in your local literary community, you can increase your chances of having your work grace the shelves of these important institutions. Remember that libraries are gateways to knowledge and opportunity and having your book there can inspire and educate generations to come.

About Rick

Rick Lite, the visionary founder of Stress Free Book Marketing, stands at the forefront of the ever-changing book industry. He is a seasoned sales and marketing professional with over 20 years of experience in the book industry. Rick’s experience comes from tirelessly working on new and innovative ways to promote books. Embracing the core values of integrity, innovation, and growth, Rick works closely with authors to create custom, robust book marketing programs. His easygoing manner provides “stress-free” support and comfort to authors going through the self-publishing and marketing process. Rick is quick to share his knowledge and “insider tips” for a successful campaign that will lead to increased exposure, awareness, and most importantly, sales. You can read more about Rick and his success in the book industry by visiting his website at www.StressFreeBookMarketing.com.