($600.00 paid with a signed agreement, and $350.00 due in 30 days)
The Indie Starter Package is ideal for the author who doesn't mind doing a lot of the work themselves but needs some direction and a knowledgeable mentor to guide them through the marketing phases. This is a 30-45 day plan and can start during the publishing phase (preferred) or once the book is live.
The Indie Starter Package includes:
EVALUATION and PLANNING
We will evaluate any existing book marketing strategy, goals and marketing plan. If you are still in the publishing phase we will coordinate your We will help you create a marketing calendar to implement and update for each stage of the marketing process. You will learn how to identify your target audience and create a plan to gain their interest in you, your message and book.
We will initiate our optimization program to evaluate and make recommendations for the existing metadata including the description, author’s bio, images, BISAC subject categories, content flow, consistency and the use of SEO best practices used to attract organic readers. Every strategy available will be evaluated for possible inclusion into your plan.
We will collaborate and help you launch any pre-publishing and all online marketing strategies at your disposal. This includes selling your book through online resellers, optimizing your Amazon account and understanding their available programs. We will lay out the plans and benefits of using an author website, blog, email marketing and social media to reach and grow your target audience. We will create sample posts, tweets and memes to jumpstart your social media strategy. We will help you launch a book review strategy to capture editorial, blog and customer reviews. We will also help you formulate a promotional program to take advantage of these tools and companies that help get your book into the hands of readers.
We will collaborate on selling to bookstores, gaining local media attention, print and digital advertising, book awards, using podcasts, guest blogging, industry trades, specialty shops, internet radio shows, book clubs, book fairs, trade shows, and other resources to promote you, your message and your book.
Open communication sets the tone for a successful relationship so we will set up four weekly calls for Q&As, training, strategy sessions, progress updates, and any industry related topics. We will respond to all emails within 24 hours or sooner.