Book Marketing Programs
for Authors


As authors we have walked in your shoes and have designed these programs
to give you the best chance of being successful.

Individual Customized Services

For authors who don't need a full marketing program.
Take a look at our individual services and contact us for more details.

INDIVIDUAL SERVICES

Stress Free Book Marketing will custom design a marketing program to fit your needs,  goals and budget.  We believe that building a strong foundation of awareness for your book gives you the best chance to be successful. We will be sharing and implementing proven book marketing strategies that work for today's author. There are proper ways to implement each marketing strategy, so we take the time to do it right. Let us help you introduce your book to the world. 

 

INDIE STARTER
PACKAGE

Cost: $800.00

($800.00 paid with a signed agreement.)

The Indie Starter Package is ideal for the author who doesn't mind getting their hands dirty, and needs a knowledgeable mentor to guide them through the marketing phases.

The Indie Starter Package includes:

    • EVALUATION and PLANNING
      Evaluate marketing strategy and goals. Help create a marketing calendar and identify your target audience. Collaborate on pre-publishing needs.
    • SETUP
      Unitiate optimization program for all metadata. Begin to implement strategies on the calendar.
    • ONLINE MARKETING
      Initiate online selling opportunities along website, social media, blog, email marketing, content creation, book promotion, and book review strategies. 
    • TRADITIONAL MARKETING
      Assess, evaluate and submit to book awards, guest blogging, local media, book signings and selling to bookstores.
    • COMMUNICATIONS
      The plan includes weekly calls, emails for any and all industry related topics.
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INDIE ADVANCED
PACKAGE

Cost: $1850.00

($975.00 paid with a signed agreement, and $875.00 due in 30 days)

The Indie Advanced Package is for the more experienced author or those who need advanced knowledge and deeper penetration into individual strategies offered. We do more of the heavy lifting in the plan, but the author is still actively involved in learning the best ways to market their book.

The Indie Advanced Package includes:

  • PREPARATION
    Discuss marketing plan, goals and create a marketing calendar. Check and enhance all metadata and online listings.
  • AUTHOR PLATFORM
    Look at all tools, strategies and platforms needed for success.
  • BOOK REVIEWS & AWARDS
    Submit to book and blog review companies, and help you focus on customer reviews. Submit to the appropriate book award companies.
  • SOCIAL MEDIA
    Setup social media platforms, provide sample posts and training. Set up YouTube and Goodreads
  • CREATE A BUZZ
    Uncover and implement underutilized techniques to build awareness or re-energizing a stalled listing
  • PROMOTIONS
    Work with book promotion and book giveaway sites.
  • AUTHOR INTERVIEWS
    Create and publicize an author interview and similar strategies.
  • ADVERTISING
    Receive discounted advertising rates and evaluate social media advertising
  • GRAPHICS
    Receive a ‘One-Sheet’ and Author Press Kit
  • AUTHOR MARKETING
    Collaborate on book signings, local media, fairs, festivals, book awards, direct mail, bookmarks, speaking opportunities.
  • COMMUNICATIONS
    Participate in weekly calls for Q&As, training, strategy sessions
  • FOLLOW UP
    Offering a 6-month follow-up and marketing assessment.

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INDIE COMPLETE
PACKAGE

Cost: $4250.00

($1900.00 paid with a signed agreement, and $1175.00 due in 30 and 60 days)

The Indie Complete Package pushes even deeper into the essential strategies of book reviews, promotions, publicity, networking and building an organic following. We do the heavy lifting on the essential tasks and dig deeper into all online and traditional marketing strategies.

 The Indie Complete Package Includes:

      • EVALUATE - PLAN - IMPLEMENT
        Creating a marketing plan and timeline. Discuss goals, identify your target audience. Launch a branding strategy.
      • EXPANDED AUTHOR PLATFORM
        Break down each segment of the author platform.
      • AMAZON OPTIMIZATION
        Research and submit revised browse categories, discuss all Amazon selling and advertising  programs.  Set up/research/train on AMS advertising platform. 
      • BOOK REVIEWS & AWARDS
        Submit to all relevant book and book blog review websites. Learn ways to attract more customer reviews. Submit to the appropriate book award sites.
      • AUTHOR WEBSITE
        Evaluate your author website: blogging, guest posting, content creation, SEO, page rank, site speed/structure. Recommend changes.
      • EMAIL MARKETING
        Create a sample newsletter and opt-in form with ‘lead magnet.’
      • SOCIAL MEDIA MARKETING
        Set up 2 platforms, including sample posts and branding. Train on posting and engaging strategies. Design banners for platforms.
      • YOUTUBE
        Set up or enhance channel with extended features. Help create and promote videos and trailer.
      • PROMOTIONS
        Evaluate all opportunities/platforms.
      • AUTHOR ADVANCED MARKETING
        Collaborate on all opportunities: local book signing, local media introductions, fairs, festivals and tradeshows, book award programs, direct mail opportunities, flyers, bookmarks, and others.
      • RESELLERS and DISTRIBUTORS
        Introduce your book to our network of resellers and distributors.
      • BOOK PUBLICITY
        Contact local media in your area to pitch you and your book. Introduce you to appropriate industry opportunities.
      • GRAPHICS
        Design/deliver two social media banners and a ‘One-Sheet.’
      • COMMUNICATIONS
        We will set up weekly calls for Q&As, training, strategy sessions, progress updates 
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